Background

As soon as we saw the Telesteps samples at Comnet Sales’ office, we wanted to help promote it! As a distributor of stationery products and homewares, Comnet had never done any PR before and were unsure what sort of results we would get.

Sold exclusively through Bunnings stores, Telesteps was completely new to the Australian market and no one had seen anything like it before. We got so much coverage for it that it was the start of a great relationship with Comnet.

Publicity Campaign

The campaign was a huge success. Better Homes and Gardens (Ch 7 and Lifestyle Channel) picked up the story and ran it on the show and in the magazine, as well as getting many other magazines to cover it – and even radio shows!

I just wanted to let you know how thrilled we have been with Handle’s work on the products you have been promoting through various media forums on our behalf.
Your communication, follow up and more importantly the areas you have been able to get our products in and on to has been fantastic. The recognition and awareness you have generated for each item has been extreme within the various markets we are involved with. It has also helped us to improve customer relations putting us in another light and will I’m sure help us to win further business.
On behalf of Comnet Sales and myself thanks for a job well done and keep it up. Barry Besanko, Director Comnet Sales International